Generous or Not?

Philip Cubeta directed me to a relatively new blog called Philanthromedia which is run by Susan Herr. While surfing around on the site, I found a link to a blog called Generous or Not. It describes itself by proclaiming:

If companies want to promise that our purchases will do good in the world, we think they should say exactly what they’ll do. What percent of sales, what percent of profits, or what amount per purchase? We did the research. Read on to find the info you need.

Well put. I'm adding both sites to my blogroll and to my RSS feeds.