tag:blogger.com,1999:blog-31131263.post7912059460092578562..comments2023-12-20T16:06:57.929-05:00Comments on Don't Tell the Donor.org: WETA's new fundraising aceUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-31131263.post-34990746931021484562007-07-31T19:38:00.000-04:002007-07-31T19:38:00.000-04:00Thanks for the link and the informative comment.Thanks for the link and the informative comment."a fundraiser"https://www.blogger.com/profile/14336814687687466381noreply@blogger.comtag:blogger.com,1999:blog-31131263.post-12104213493485503942007-07-31T11:59:00.000-04:002007-07-31T11:59:00.000-04:00To see whole story from Wash. Post-> http://www.wa...To see whole story from Wash. Post-> http://www.washingtonpost.com/wp-dyn/content/article/2007/06/22/AR2007062200386.html<BR/>"WETA's return to classical this January after a two-year experiment with news and talk is looking like a ratings winner: The station (90.9 FM) saw its audience more than double in the first Arbitron report since the format change. And, equally important for perennially cash-strapped public radio, the size and number of listener donations to the station soared with the switch back to classical....<BR/>The jump in listener donations -- from 3,000 during the last pledge drive under the news-talk format to 6,150 pledges during the first classical fundraiser -- more than makes up for concern about aging listeners.Anonymousnoreply@blogger.com